Google Keyword Tool Showing Number Of Previous Month's Searches Adamap

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Table of Contents
- What is Search Volume?
- Why is Search Volume Important?
- How to Find Monthly Search Volume
- What are the Best Tools to Find Search Volume?
- How to Use Search Volume Data
What is Search Volume?
Search volume is the number of times a particular keyword or phrase is searched on search engines like Google, Bing, etc. Every time a user types a query into a search engine, it is considered a search. Search volume is usually measured over a specific period, like a month.
Why is Search Volume Important?
Search volume is important for several reasons:
- It helps you understand the popularity of a keyword or phrase.
- It gives you an idea of the potential traffic you can get from that keyword or phrase.
- It helps you identify trends and seasonal changes in search behavior.
- It helps you prioritize which keywords or phrases to target in your SEO and PPC campaigns.
How to Find Monthly Search Volume
There are several ways to find monthly search volume:
- Google Keyword Planner: This is a free tool provided by Google that allows you to find search volume data for specific keywords. To use this tool, you need to have a Google Ads account, but you don't need to create any campaigns. Once you're logged in, select "Discover new keywords," enter your keyword or phrase, and click "Get results." You'll see an estimate of the monthly search volume for that keyword, as well as related keywords and their search volume.
- Google Trends: This is another free tool provided by Google that allows you to see the search volume trend for a particular keyword or phrase over time. To use this tool, go to Google Trends, enter your keyword or phrase, and select the country and time range you want to analyze. You'll see a graph showing the search volume trend for that keyword or phrase over time.
- Third-party tools: There are several third-party tools that provide search volume data for specific keywords. Some popular ones include Ahrefs, SEMrush, and Moz. These tools usually require a subscription, but they provide more detailed data than Google's free tools.
What are the Best Tools to Find Search Volume?
The best tools to find search volume depend on your needs and budget. If you're on a tight budget, Google's free tools are a good place to start. If you need more detailed data and analysis, third-party tools like Ahrefs, SEMrush, and Moz are worth considering. These tools also provide additional features like competitor analysis, backlink analysis, and keyword research.
How to Use Search Volume Data
Search volume data can be used in several ways:
- To identify high-potential keywords or phrases to target in your SEO and PPC campaigns.
- To prioritize your keyword list based on search volume and competition.
- To identify trends and seasonal changes in search behavior and adjust your campaigns accordingly.
- To monitor the performance of your campaigns and make data-driven decisions based on search volume data.
Conclusion
Search volume is an important metric for any digital marketer. It helps you understand the popularity of a keyword or phrase, identify trends and seasonal changes in search behavior, and prioritize which keywords or phrases to target in your campaigns. By using tools like Google Keyword Planner, Google Trends, and third-party tools like Ahrefs, SEMrush, and Moz, you can find monthly search volume data and use it to improve your SEO and PPC campaigns.
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